Indianapolis Colts Social Influencer Campaign

Since its founding more than 50 years ago as a distributor of vending machines, Family Leisure has grown to be a leading supplier of luxury leisure products with locations in nine cities across the Midwest and South. To help grow their social media presence and drive higher engagement with their audience, we partnered with Indianapolis Colts stars Darius Leonard, Marlon Mack and Xavier Rhodes, using social media to drive awareness of in-store appearances the players made at the Indy location. The boys in blue helped drive significant jumps in social engagement and web traffic – and helped keep Family Leisure in first place in the minds of its customers.