Ferguson Advertising
Bri Albrecht Assistant Editor / Associate Producer
  • Fabulous Fergster since 2023
  • #WeFly #ChirpChirp
  • Freshman video editor and producer
  • Come to us straight from a 6-month freelancing gig that let her use her video production degree, challenged her chops, and got her excited to learn from the best (not that we’re biased…)
  • Loves to see a vision come to life and be able to say that “I did that”
Ferguson Advertising
Marc Backofen Traditional Media Buyer
  • Team member since 2016
  • #WeFly #ChirpChirp
  • Almost 20 years of experience in media strategy, planning and buying
  • Experience across a variety of industries and all platforms and formats – print, out of home, digital
  • Loves great outdoors…mostly on a golf course
Ferguson Advertising
Kristen Bayman Art Director
  • Team member since 2014
  • #GoIU
  • 20 years of agency and corporate experience in art direction and graphic design
  • Design experience for brand identity, print and digital
  • Loves traveling, riding horses and kayaking
Ferguson Advertising
Becca Bell Copywriter & Brand Strategist

First Fergster of 2024

#BoilerUp #SyracuseU

With a background in Communication and Journalism and 15+ years’ experience in creative copywriting, strategic messaging and brand storytelling, she likes to start conversations with “what if?” and end them with “what’s next?”

An avid collector of friends, ideas, vintage cookware, quirky domains and random knowledge, she’s often in the kitchen tinkering with a recipe or making improvements to her circa-1910 house

Ferguson Advertising
Lauren Bertke Art Director
  • Team member since 2016
  • #USFFW
  • Interned with us twice before earning her spot on our design team
  • Affectionately known internally as “L3” – she was the third Lauren on our team at the time
  • Passion for biking, kayaking and yoga(ing)
Ferguson Advertising
Sherry Brenn HR Manager
  • Joined the team in 2010
  • #IndianaState #MoretoBlue
  • 30-plus years in agency accounting and human resources 
  • We call her “honey badger.” You don’t want to ask why.
  • But you can ask about her grandchild! She is the world’s best “Nonna,” after all.
Ferguson Advertising
Chris Carder UX/UI Director
  • Team member since 2016
  • #USFFW #sfcougars
  • Nearly 26 years of digital design experience and expertise
  • Firm believer in providing users the best experience possible
  • Enthusiastic aggregator of pop culture esoterica – vending machines, movie posters, vintage print ads
Ferguson Advertising
Tiffany Carrillo Operations Manager
  • Fergster since 2021
  • #WeFly #ChirpChirp
  • Advertising veteran well versed in account service, turning her focus to internal operations
  • Always ready to nerd about systems and processes that can make life easier
  • World traveler who gets antsy if she doesn’t leave Fort Wayne for at least a week every year
Ferguson Advertising
Jason Cooper Sr. Producer and Account Manager
  • Fergster since 2021
  • #BoilerUp
  • After eight years of experience working on feature films in Los Angeles, Jason dove head first into the ad agency world, where he gets to leverage his love of stories and production
  • Likes connecting with people, finding common ground, and using that common ground to tell more effective stories
  • Once got to dress up Aaron Paul in drag
Ferguson Advertising
Claudia Cuatepotzo Art Director
  • Team Member since 2022
  • #USFFW
  • Versatile designer with 7+ years experience in digital and print design, podcasting and video directing
  • Sees her work as visual storytelling that contributes to the overall user experience
  • Thrill lover and professional snacker who takes an occasional runcation
Ferguson Advertising
Tommy Cutter Senior Web Developer
  • Fergster since 2023
  • #SelfTaught
  • 15+ years in web development—agency, product & freelance
  • Loves collaborating with others on interesting and challenging projects, and learning new skills together along the way
  • Spend his free time running or working on some new project around the house
Ferguson Advertising
James Dumas Junior Software Engineer
  • Team member since 2022
  • #GoIU
  • Intern-turned-Fergster who graduated IU with a specialization in Artificial Intelligence
  • Passionate about programming, especially when it involves solving interesting problems
  • Avid skier, amateur astronomer, and pilot in training
Ferguson Advertising
Todd Eigenschink IS Director
  • Joined the team in 2016
  • #RoseHulman
  • 25-plus years of experience in information technology and services, tech support, web development
  • Founded Xymmetrix, which joined the Ferguson family in 2016
  • One of those crazy-type endurance athletes – has completed two Ironmans as well as marathons and ultra bike rides
Ferguson Advertising
Halei Faurote Office Manager
  • Fergster since 2023
  • #BellmontBraves
  • Newbie to the agency life and eager to learn
  • Diverse background in food service, teaching dance, and as a first-grade classroom aid — any way she can work with people and be helpful is okay by her!
  • Into dancing, reading, writing, crocheting, Marvel, Disney, LOTR, Star Wars, New Girl, Halloween costumes, and providing an amazing life for her cats, Zuko and Eddie
  • Can lick her elbow
Ferguson Advertising
Rich Ferguson Chairman
  • Opened the doors in 1975
  • #GoIU
  • A Mad Man before there was “Mad Men” – cut his ad teeth on Madison Avenue in NYC in the ‘60s and ‘70s
  • More experience and expertise in advertising, branding and marketing than the rest of us combined
Ferguson Advertising
Deb Gerbers Copywriter
  • Fergster since 2023
  • #GoIU
  • Professional editor and writer for over 20 years
  • Experience ranges from technical writing and annual reports, to creative marketing collateral, original lifestyle content and magazine editorial copy–and everything in between
  • Go Hoosiers!
Ferguson Advertising
Kenny Gilbreath Senior Motion Designer and Colorist
  • Fergster since 2021
  • #GoSalukis
  • Bachelor’s in Cinema and Photography and experience in respected LA and Chicago shops
  • Likes to use creative solutions to make people have feelings that motivate them to do something
  • Once gave a DVD of his roommate’s short film to Jerry Bruckheimer at a bar
Ferguson Advertising
Jaclyn Goldsborough PR & Content Manager

Joined the team in 2023

#ChirpChirp #WeFly

Nearly a decade of experience in journalism and PR, has contributed to various industries, honing her skills in crafting compelling narratives and impactful digital marketing strategies

Excels at building relationships, solving challenges creatively, crafting inspiring stories, and keeping it real

An outdoor enthusiast and camping aficionado. What gets her up every morning? A cup of coffee and her loyal companion, Teddy Bear

Ferguson Advertising
Will Guidinger Team Lead / Software Engineer
  • Joined the team in 2019
  • #TeamIvy
  • Background in visual communications and a passion for front-end design and development
  • Loves using technology and teamwork to solve problems
  • Faith, family, friends – and science fiction novels/games. Also loves choral music and coloring with his daughter and son
Ferguson Advertising
Claire Hansen Graphic Designer
  • Fergster since 2023
  • #AnchorUp @GVSU
  • Fresh talent out of Grand Valley State University — we snatched her right up because WOW, she’s got design chops!
  • Multidisciplinary designer with a passion for sketching, brand strategy, logo design, and learning: “There’s nothing better than putting on some jams and diving into design!”
  • Grunge enthusiast and medieval/fantasy buff who plays the saxophone “fairly well”
Ferguson Advertising
Jaala Herring Writer / Digital Content Specialist
  • Joined the team in 2012
  • #IndWes
  • Another one of our awesome “Swiss Army Knives” – extensive experience in project management, administrative support, digital content strategy, SEO, proofing and editing
  • Loves to learn and strives to thoughtfully invest herself in each project that comes her way
  • Also loves – REALLY LOVES – Christmas, her family, music and singing. Especially when she can enjoy all of those things at the same time.
Ferguson Advertising
Brooke Hoff Digital Media Analyst
  • Joined the team in 2020
  • #GoIU
  • Spent previous 7 years managing digital media for Brown County (IN) Convention and Visitors Bureau
  • Loves crossing items off the to-do list being as productive as possible
  • Outdoors enthusiast – hiking, biking, kayaking, camping, you name it (even though we just did)
Ferguson Advertising
Ryan Holt VP of Digital Services
  • Joined the team in 2013
  • #BoilerUp
  • 20-plus years of experience in marketing, account management and digital services
  • Proud of the dominant digital team he’s helped build at Ferguson
  • Cub fan. Band, Dance and Soccer dad. Reluctant Karaoke enthusiast.
Ferguson Advertising
Kelly Hunter Junior Web Developer
  • Team member since 2022
  • #ButlerU #GoDawgs
  • Motivated to find new ways to solve problems and explore new technologies
  • Avid doodler who loves the creative process of modern calligraphy and hand lettering
Ferguson Advertising
Ric Johnson Team Lead / Senior Software Engineer
  • Joined the team in 2016
  • #PFW
  • 25-plus years of experience in web and mobile development and programming, digital design, back-end development.
  • Experience with more than 25 programming languages across nearly every computer platform.
  • Arduino-based maker, serial hobbyist and ADHD advocate. Coincidence?
Ferguson Advertising
Janie Kaminer Production Manager
  • Joined the team in 2017
  • #GoGators
  • 15-plus years of agency experience across a number of roles and responsibilities
  • Account and project management, production and vendor management, media strategy and buying
  • Loves having her feet in the sand – or on the pedals of her bike
Ferguson Advertising
Bob Kiel VP of Creative Services
  • Joined the team in 2004
  • #USFFW
  • 30-plus years of experience in creative design, strategic thinking and art direction
  • Loves being captain of our design team and mentoring young designers
  • And can’t help but create – works as a found-object artist and vintage restorer in his free time. Check it out!
Ferguson Advertising
Katie Klinger Digital Media Analyst
  • Joined the team in 2021
  • #GoIU
  • Started with us as an intern after earning her Bachelor of Arts in Media Advertising
  • Gives her best at every project she works on and loves to cross things off her to-do list
  • Thinks pugs are the greatest dogs ever…also loves baking and playing tennis
Ferguson Advertising
Latiesha LaRue Director of Paid Media
  • Team member since 2018
  • #TeamIvy
  • 5-plus years of experience in digital media planning, buying, analysis
  • Certified in Google AdWords and Google Analytics
  • Huge Red Sox fan (and sings an impressive rendition of “Sweet Caroline” as proof)
Ferguson Advertising
Rob Maldeney SR. Creative Video Editor & 3D Animator
  • Joined the team in 2011
  • #WeFly #ChirpChirp
  • 30-plus years of diverse experience – video shooting & production, 3D animation & product renderings. Still dabbles in web design & programming
  • Passion for the power of video to tell engaging, compelling stories for our clients
  • Proud grandpa – and big believer in the benefit of a hard-earned bourbon at the end of the week
Ferguson Advertising
Natalie Mann Media Buyer
  • Team member since 2023
  • #PFW #GoDons
  • More than 10 years in paid media
  • Loves to apply the creative and analytical sides of her brain to piece together strategic media plans that meet all client objectives
  • Her version of fun includes true crime podcasts, puzzling, wineries/breweries, and rollerblading
Ferguson Advertising
Rebecca McCann Controller

Joined our team in 2024

#GoIU #FinancialJedi

With a robust background in tax, small business finance, and a Graduate MPA in Public Management, Rebecca commands the financial helm with expertise and precision

When not balancing the books or strategizing financial plans, Rebecca can be found immersed in the Star Wars universe, showcasing her allegiance to both the Force and the financial codes

Ferguson Advertising
Zach McConnell QA & Prompt Engineer
  • Team member since 2019
  • #TechYeah #INTechWarriors (First autistic MBA grad on his school’s record – and with a 3.61 GPA!)
  • Specializes in market research and quality control
  • 8 years and growing of agency experience
  • Collects cologne for a living – and even did a study during his MBA to see if Johnny Depp was the reason for the success of Dior Sauvage
Ferguson Advertising
Jason McFarland Senior Art Director
  • Joined the team in 2004
  • #WeFly #ChirpChirp
  • 25-plus years of experience in art direction, graphic design and creative development
  • Enjoys the entire creative process – from concept through to completion
  • Always on target – the man throws a mean dart!
Ferguson Advertising
Lindsay Mitchell Director / DP / Editor
  • Team member since 2023
  • #WeFly #ChirpChirp
  • 15 years of experience in video production, with a focused skill set in camera work and editing
  • Highlights of her career thus far include working on Discovery Channel’s Alaskan Bush People, 6 feature films, and hundreds of broadcast commercials and corporate videos
  • Now that she’s conquered her fear of heights and caves, she wants to visit every US National Park
Ferguson Advertising
AJ Rambo Web Developer / Designer
  • Team member since 2023
  • #USFFW #SFCougars
  • 10+ years designing/coding apps, plus a smattering of social media marketing and graphic design experience
  • Passion for designing and coding simple, clean websites that are easy to use and nice to look at; also enjoys dabbling in print design and video (what a fit for the Ferg!)
  • Happiest when he’s out in nature and is an enthusiastic member of a book club
Ferguson Advertising
Christian Calderon Sanchez Data Analyst
  • Team Member since 2022
  • #TechYeah #INTechWarriors
  • Has a bachelor’s in business administration with a concentration in management and an associate degree in graphic design and worked for the Indiana Tech marketing department
  • Loves to spend time with his family — including his golden retriever, Darling
  • Considered a ‘double-threat’ because he can salsa dance too
Ferguson Advertising
John Scofield Director of Creative Editorial
  • Fergster since 2021
  • #TeamDePauw #TigerPride
  • Founded Scofield Digital Storytelling in 1982 and has edited and produced award winning TV commercials, music videos, documentaries and films over the course of his career
  • Creator, producer, shooter and editor on “Come Together,” a documentary about Beatles Tribute Bands accepted in 10 national/international film festivals along with the Heartland Film Festival
  • Plays jazz saxophone and rock guitar
Ferguson Advertising
Eric Sexton Software Engineer
  • Joined the team in 2019
  • #PFW #GoDons
  • Loves the chance to learn from and work with a world-class team
  • Equally adept at jamming on a bass guitar and video-game controller
Ferguson Advertising
Jill Shie Accounting Associate
  • Joined the team in 2017
  • #TeamIvy
  • 10-plus years of experience in accounting and bookkeeping
  • Knows her way around our office better than anybody
  • Loves spending time with family and hanging out with her kids – the two-legged and four-legged ones
Ferguson Advertising
Greg Smith Senior Art Director
  • Joined the team in 2004
  • #USFFW  #sfcougars
  • More than 20 years experience in art direction, graphic design and illustration
  • Has the most impossibly perfect tiny handwriting! It’s almost annoying. 
  • An earnest sports fan – can be found watching games at the local little league park to taking in a match on the beaches of the AVP
Ferguson Advertising
Chet Voglewede Team Lead / Web Developer
  • Team member since 2021
  • #BoilerUp
  • Joined the Ferg as an intern after earning his degree in Web Development & Design and 3D Animation
  • Loves that there’s always something new to discover in his work, whether in the technology he uses or the projects he collaborates on
  • Never without his headphones—enjoys streaming new music and podcasts to keep himself focused
Ferguson Advertising
Brad Wilson Vice President & CTO
  • Team member since 2023
  • #FranklinCollege
  • 24+ year Software Engineering Leader
  • Loves seeing people and processes come together to form a cohesive, efficient unit that makes clients (and employees) happy
  • Has a twin brother and they had a double wedding; two aisles, with the brides walking down each aisle simultaneously
Ferguson Advertising
Ross Woods Video & Animation Managing Director / Exec. Producer
  • Fergster since 2021
  • #GoBadgers
  • Former editor and motion graphics artist with 20+ years’ experience with some of the leading graphics/animation/vfx companies in the nation
  • Loves being able to tell client stories in a way that elicits a reaction from the viewer
  • Background in voice acting and writing for, recording with, and touring in rock bands as a drummer