12-Month Calendar

JBPCO encompasses a portfolio of powerhouse brands that each operate with their own identity, including Morgan Olson, LEER and Reading Truck. With so many strong brands under one umbrella, it can be difficult for both customers and internal teams to view JBPCO as a unified enterprise. There was a clear need for a single asset that could cross-promote each business unit while reinforcing the company’s “Stronger Together” integration strategy.

We partnered closely with JBPCO to develop a cohesive, 12-month calendar that highlighted the strength of the collective. Each month was dedicated to a specific business unit, featuring high-quality photography and curated content that showcased its unique role and impact within the broader organization. This approach created a consistent, engaging way to tell a larger story—one that connects each brand back to the whole.

Working in lock-step throughout the process, we delivered a creative solution that reinforced JBPCO’s integrated vision and increased internal awareness and cross-pollination in a way that was both meaningful and useful.