Hy-Tek Intralogistics
Tradeshow Booth
Hy-Tek Intralogistics is a leader in intralogistics solutions and at MODEX—one of the largest manufacturing and supply chain trade shows in the world—they needed to stand out among hundreds of competitors and reinforce their position as a major player in the industry. The challenge was to create a physical presence that reflected the scale, complexity and sophistication of their solutions while managing the logistics of a 50×50, multi-level exhibit.
The Ferguson team collaborated with Hy-Tek to deliver a fully turnkey event experience. We designed and built a 50×50 double-decker booth that showcased their brand at scale, incorporating video elements and interactive kiosks that allowed attendees to engage directly with Hy-Tek’s software and robotic solutions. From the initial concept through on-site execution, we ensured a seamless experience by managing every detail, including labor coordination, booth programming and concierge-level support.
By working together throughout the entire process, we created a dynamic and high-impact presence that not only elevated Hy-Tek’s visibility on the show floor but also enabled their sales team to stay focused on what matters most—building relationships and closing deals.